Digital Case Studies
Digital has revolutionized how marketing is done today. No matter your industry, it is essential to have a strong, dynamic digital presence. More and more companies are seeing the Internet as not just some necessary evil, but as the very cornerstone of how they digitally market their brands. From Search Engine Marketing to Social Media Marketing, digital is carving out a bigger and bigger slice of your typical brand’s marketing budget. Little wonder that Agency Creative is using Online Advertising, Mobile Advertising, Search Engine Marketing (SEM), Email Marketing, Social Media Marketing (SMM) and Search Engine Optimization (SEO) to heat up brands and blaze digital trails.
Take a moment and explore with us a few of our digital success stories.
Search Engine Optimization
Effective Search Engine Optimization (SEO) is the backbone of your digital marketing plan. It is the helium in the web balloon. It's the rocket boosters on your digital spaceship. Hard-working SEO will mean the difference between a website that rises higher and higher in Google and Yahoo ranking and one that sinks like the proverbial stone. Here is a brief case study of the digital marketing results we produced for our client Pain Control Institute.
Pain Control Institute Pain Control Institute was like a lot of small businesses. They had a website that had been cobbled together over the years from pieces and parts. They had scoured the web, gleaning digital content from a variety of related sites. The end product was a sprawling, ineffective website that defied navigation. It encompassed what we call the 3 U's of bad digital marketing: It was Ugly, Unwieldy and Underperforming.
So Agency Creative went to work. We developed a multi-tier advertising strategy with the consumer promise of "Less Pain. More You." Next, we designed a clean, eye-popping website. But we didn’t stop there. We developed a full-orbed digital marketing plan. And like every digital plan we create, it included a full-tilt Search Engine Optimization (SEO) effort. Our digital development team did an audit of the most-searched key words in the chiropractic/pain management category. Then we developed customer-friendly original web content that was rich in these SEO keywords.
The result? Organic search engine ranking began to skyrocket. New patient calls increased by 900% over the previous six months! The campaign was a digital success.
